The flybuys Rewards Magazine has come a long way. What started as a simple brochure back in 2013 has transformed into a 16-page magazine packed full of rewards, ideas and inspiration distributed to millions of members of the flybuys loyalty program. I became solely responsible for refreshing the design and layout of the magazine from conception through to final production.

Completed while at Whippet Creative Agency.

  • Page planning and editorial tone
  • Cover and page layout design
  • Design of seasonal campaign concepts
  • Develop shoot documents, research and suggest talent
  • Lead art direction on set, liaising with photographer